Author: Terry Brown, Owner

Why Builder Transparency Matters More Than Ever in 2026

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Why Builder Transparency Matters More Than Ever in 2026 In today’s housing market, building a new home is one of the biggest financial decisions a family or investor will ever make. As construction costs rise, timelines tighten, and buyers become more informed, one factor has become non-negotiable: builder transparency. In 2026, homeowners are no longer … Continued

Why Memphis Is Becoming a Top Market for New Construction Homes

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Memphis is entering one of its strongest growth phases in decades — and the surge in new construction homes is proving it. With thousands of new residents arriving each year, expanding job opportunities, and buyers demanding modern, energy-efficient homes, Memphis has quickly become one of the top new-build markets in the U.S. For homeowners and … Continued

The Truth About Rehab Costs: What Investors Should Expect in 2026

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Real estate investors entering 2026 are facing a marketplace that’s shifting rapidly. From labor shortages to new material standards and updated renovation codes, rehab costs in 2026 look very different compared to just a few years ago. Whether you’re a BRRRR investor, a fix-and-flip buyer, or an out-of-state landlord building a rental portfolio, understanding the … Continued

How Quality Materials Reduce Long-Term Maintenance Costs

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Why Smart Homeowners Choose Durability Over Short-Term Savings When building a new home, many people focus on upfront costs — but what truly matters is how your home performs over the long run. The materials used during construction determine how durable, efficient, and low-maintenance your home will be for decades to come. At HomeKeyBuilders, we … Continued

How Quality Materials Reduce Long-Term Maintenance Costs

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When building a new home, most buyers focus on floor plans, color palettes, and interior design.But one factor influences your home’s comfort, durability, value, and long-term cost more than anything else: 👉 The quality of materials used during construction. High-quality materials don’t just make your home look better — they significantly reduce future repairs, maintenance … Continued

How to Choose the Right Builder for Your New Home

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A Complete Guide to Making a Confident, Stress-Free Decision in 2025 Building a new home is one of the biggest investments you’ll ever make — and choosing the right builder is the decision that determines quality, timelines, costs, and your overall experience. The right builder will bring your vision to life beautifully.The wrong builder can … Continued

How Modern Floorplans Are Transforming Family Living in 2026

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The way families live, work, and interact inside their homes has changed dramatically — and so have the floorplans developers are building. In 2026, modern buyers aren’t just looking for square footage. They want flexibility, efficiency, connection, and comfort—all wrapped in smart, future-ready layouts designed for everyday living. At Homekey Builders, we’ve seen firsthand how … Continued

How to Add Luxury Touches on a Budget: Affordable Ways to Elevate Your Home

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Creating a luxurious home doesn’t always require a luxury budget. With smart design choices, affordable upgrades, and a focus on high-impact details, you can transform any space into a refined, upscale environment. Whether you’re renovating, preparing to build with Home Key Builders, or refreshing your current home, you can achieve a premium look without overspending. … Continued

Construction Growth in Memphis: Key Trends Transforming the City in 2026

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Memphis is entering one of its strongest construction booms in decades. As the city continues to expand its economy, infrastructure, and housing market, 2026 is set to be a defining year. From modern residential developments to major commercial projects, Memphis is becoming a hub of innovation and construction activity. For homeowners, investors, and builders, understanding … Continued

Pre-Construction Checklist for Every Homeowner

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Introduction Building a new home is exciting, but without proper planning, it can quickly become stressful and costly. A pre-construction checklist helps homeowners stay organized, make informed decisions, and avoid costly mistakes. At Home Key Builders, we guide our clients through every step to ensure their new build is seamless, efficient, and aligned with their … Continued

Energy-Efficient Features That Add Real Value

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Introduction In today’s housing market, energy efficiency isn’t just about saving on utility bills—it’s a major factor in home value and buyer appeal. From modern appliances to smart home technologies, energy-efficient features attract environmentally conscious buyers and provide long-term financial benefits. In this article, Home Key Builders explores which energy-efficient upgrades truly add value to … Continued

Why Location Matters More Than Ever in New Builds

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When people think about buying a new-construction home, the focus often shifts to modern designs, upgraded finishes, and energy-efficient features. But while these things are important, nothing impacts the long-term value of a new build more than its location. In today’s fast-changing real estate landscape, where a home is built matters more than ever—affecting appreciation, … Continued

Avoiding Common Mistakes When Building Your First Home: What Every First-Time Builder Needs to Know

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Building your first home is one of the most exciting milestones you’ll ever experience. You’re not just buying a property — you’re creating a space that reflects your lifestyle, values, and long-term dreams. But for first-time home builders, the process can also feel overwhelming, especially when you don’t know what to expect. At Home Key … Continued
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